What is the guide about?

There’s been a paradigm shift in customer support in recent years. Whether you’re in ecommerce, financial services, consumer tech, B2B, or SaaS, your customers now expect accurate, empathetic, and contextual experiences in real-time - on every device. In this guide, you’ll learn how to meet these new customer demands and more.

Here’s what you’ll learn:

  • Primary trends and expectations influencing customer support
  • Building internal workflows and planning for escalations
  • Building ideal customer support product stack
  • Meeting your customers on all devices
  • How to structure a support organization
  • Examples of companies achieving high caliber customer support

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the ultimate guide to customer support2019